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Everything You Need to Know About Korean Beauty, Or K-Beauty


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Korean beauty is a buzzy phrase you’ve likely come across at your favorite beauty stores — but what is it? What may have started off as a trend has quickly become a global movement with millions of devotees around the world. So, let’s talk a little bit about Korean beauty, its 10-step skincare routine, and why these products are especially great for mature skin.

What is Korean beauty, or K-Beauty?

The term Korean beauty first made waves in the beauty world after BB creams (also known as beauty balms or blemish balms) and cushion compacts crossed the Pacific almost 10 years ago, becoming staples in many women’s makeup routines. While its viral trends and kitschy packaging get a lot of the attention, Korean beauty is a philosophy that emphasizes caring for the skin. By indulging the skin with proper, regimented care using products made only with the best natural ingredients, your complexion reaches its best state.

What is the 10-step Korean beauty Skincare Routine?

The defining feature of Korean beauty is its 10-step skincare routine, a high-effort regimen that results in flawless, “glass-like” skin. While the laundry list of steps may look daunting at first, it’s not as scary as it seems.

10-Step Korean Beauty Skincare Routine

I’s important to note that you shouldn’t follow each step every day. Aside from being a bit time consuming and potentially pricey, this routine includes some steps that can be done every other day or every few days. For example, you should really only exfoliate one to three times a week to avoid irritating your skin. And I don’t know about you, but I don’t usually put sunscreen on before I go to bed). This 10-step routine is really a guide for proper skincare according to Korean tradition, and it’s vital to customize it to you and your skins’ needs to get the best results.

What are the benefits of Korean beauty products? 

Aside from the stylishly packaged products and wow-worthy results, why is Korean beauty so popular? Its popularity has to do with its benefits. In addition to improving the look and feel of your skin with anti-aging and balancing ingredients, K-Beauty products emphasize the use of natural ingredients over chemicals. The results are the best natural skincare products and your best skin ever. After all, millions of women wouldn’t partake in the movement if it didn’t work.

Why is Korean beauty so good for mature skin? 

The secret here is one word: hydration. The whole point of using Korean skincare products is to nourish and hydrate the skin, something we should be doing more of as we age. With time, your skin’s moisture barrier breaks down, retaining less water and becoming dehydrated as a result. This can lead to unwanted signs of aging, like wrinkles. By replacing your skincare with a few of these moisture-rich products, you may just find your skin in the best state of your life.

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