Reactions to Meghan Markle’s Givenchy by Clare Waight Keller wedding dress have been mixed, to say the least. While many have praised its chic, elegant design, others have been less than complimentary. So it is unsurprising that her second wedding dress — the halter-neck Stella McCartney number she stepped out in before heading to her evening soiree at Frogmore House — has proven to be more popular with shoppers.
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According to data from MyVoucherCodes.co.uk, searches for “white high neck dress” and “white halter neck evening gown” have skyrocketed by 185 percent from the moment that Meghan debuted the style on the steps of Windsor Castle up until midnight on May 23.
“Everything Meghan steps out in at the moment is selling out in a matter of minutes, so it was no surprise to see much of the excitement in the run-up to the royal wedding was the speculation over Meghan’s dress,” said MyVoucherCodes’ spokesperson Louisa Marsden. “Her evening dress, custom-made by Stella McCartney, seems to have been a firm favorite out of the two, with many preferring the striking cut and racing online to get their hands on a similar gown themselves.”
Indeed, similar copy-cat styles at Boohoo.com have already sold out, although we’re sure there will be plenty more long white halter-neck dresses hitting the streets soon enough. And the new trend is just in time, now that we can wear white again!
This article was written by Rebecca Cope. For more, check out our sister site, Grazia.