Craving a feel-good success story? Liz Rogers combined her family’s Southern comfort recipes and ingredients into a decadent ice cream — called Creamalicious — and cashed in!
Liz Rogers’ Story
“As a professional chef, I’ve always spent time cooking with the women in my family,” shares Liz. “I have fond memories of my mom making peach cobblers and sweet potato pies from scratch. And since ice cream is the most popular dessert in the US, I thought about making it taste exactly like her pies. So, in 2021, I launched Creamalicious.
“I spent time experimenting with flavors, developing the recipes, coming up with the names of the ice cream and sourcing the ingredients. I worked with food scientists, an advisory board of ice cream experts, and people who helped me with the brand, marketing, and packaging. Also, I served the ice cream in my restaurants, which helped me get a lot of valuable feedback.
The Idea Behind Creamalicious
“Creamalicious is a two-in-one dessert that combines freshly baked pastries with homemade ice cream,” Liz explains. “Some of our flavors include Porch Light Peach Cobbler, Granma Gigi’s Sweet Potato Pie, and Aunt Poonie’s Caramel Pound Cake. We use four generations of family recipes and everything is baked from scratch. We are the only African American-owned national ice cream brand in Walmart, Target, Kroger, and supermarkets across the US.
“A lot of customers tell us the ice cream reminds them of their childhoods — it brings everyone together despite our different cultures. I believe there’s a dream in every scoop, and I want to be an inspiration for people and offer hope for other minority entrepreneurs. I make six figures a year — money that allows me to invest in other entrepreneurs, donate to humanitarian efforts, and try new things like skydiving!”
This article originally appeared in our print magazine, Woman’s World.