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How One Woman Started a Small Business Helping Seniors (And Makes $1,500 a Month!)

"I love running this business — every day is different, the work is flexible and it’s a wonderful feeling to know I’m helping others!”

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When Liz Rolle realized that the older folk in her community needed support, she found a way to turn her helpful nature into a small business! Here’s how:

”When my job as a synagogue rabbi was eliminated a few years ago, I was in search of new opportunities. I had always had a special rapport with older folk, and I knew that those who wanted to be independent in their home often needed help with everyday tasks. And so I started Senior Concierge Services (SeniorConciergeServicesLLC.com).

Liz Rolle
Liz Rolle, 65, Stamford, CTGabrielle Lichterman

“To get things going, I took a course at a local organization for women business owners, I registered the business with the state and purchased insurance so I could drive seniors in my car. I marketed the business on Facebook and LinkedIn, where I connected with the adult children of seniors who need my services, but most of my business has since come through word-of-mouth referrals.

“I help seniors with a variety of tasks: grocery shopping, driving them to doctors’ appointments or to get their hair cut.

I de-clutter and sort their mail and help them pay bills. Some clients with older houses need me to help them make changes so their homes are safe. And to keep them engaged, we do fun things like play cards, work on puzzles or garden together.

“I charge around $85 an hour, work about seven hours a week and make at least $1,500 a month. I love running this business — every day is different, the work is flexible and it’s a wonderful feeling to know I’m helping others!”

This story originally appeared in our print magazine.

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