Betty Crocker Fans Are Obsessed With the Brand’s New ‘SuperMoist’ Tote and Hat Merch—and It’s 15 Percent off Right Now!
The iconic name in baking's must-have SuperMoist merch is on sale—and these viral fan-faves are selling fast!
Betty Crocker fans rejoice! The beloved baking mix company is finally releasing merchandise and trust us when we say it’s even sweeter than their cake frosting—especially since it’s all 15 percent off, now until Sunday. From totes to hats and even sweatshirts, Betty truly thought of everything. To learn more about what Betty Crocker merchandise is currently available, keep scrolling!
What’s in the Betty Crocker SuperMoist merchandise collection?
On Thursday, November 27, Betty Crocker took to Instagram to announce that its SuperMoist collection was officially on sale until Sunday, November 30, thanks to National Cake Day, which occurred earlier this week.
“Go on, (sweet) treat yourself. Celebrate National Cake Day with 15 percent off our full SuperMoist collection with code SUPERMO15T through Sunday. You know you want it,” the caption read.
In their Instagram post, Betty Crocker also showcased the merch for sale, including stickers, keychains, a sweatshirt, a hat and a tote bag with the word “SuperMoist” on them all, which is the name of their beloved cake mix.
“So yeah, cake’s having a moment, and America’s #1 cake mix is giving people what they want,” reads a press release issued by Betty Crocker, which is owned by General Mills.
Where to buy the Betty Crocker SuperMoist merch before it sells out
The Betty Crocker SuperMoist merchandise is currently available on the brand’s website. The hat costs $28, the keychain $5, the sweatshirt $40, the tote $15 and the stickers $5.
For super fans, the company is offering a “SuperMoist Super Bundle” for $80, which includes every item in the collection.
“Rep the MVP of cake all day, every day. Because America’s #1 Cake Mix isn’t just moist—it’s SuperMoist,” says Betty Crocker.
If you do want to purchase any of the merch, be sure to be quick. Customers are already saying that they “Got mine bright and early,” hinting at the fact that it’s sure to sell out ASAP.
Fans react: Why Betty Crocker’s merch drop is going viral
Following the initial announcement of the merch, fans of Betty Crocker fled to the social media comments to share their thoughts on the line.
“You already know I’m going straight for that sweatshirt,” one fan wrote.
Others love the SuperMoist bag, with one customer saying, “That tote is mine!”
And the excitement didn’t stop there. After Betty Crocker announced that all the items were on sale, fans once again went wild on social media.
“I still want every single item,” says one social media user.
“Perfect timing,” said another. “It’s my birthday tomorrow and I finally know the perfect gift to give myself.”
One thing’s for sure, baking fans, you’ll want to grab this collection while it’s hot!
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