How Seph Fontane Pennock Turned Personal Crisis Into Regenerated.com’s Mission
Seph Fontane Pennock has always followed curiosity wherever it leads. Back in the day, he was a serious poker player, and studying the game pulled him deep into how people think, how they make decisions under uncertainty when the information is incomplete and the stakes are real. He spent years studying the game seriously, and along the way, he developed a strong interest in human behavior and decision-making. That curiosity never left him.
It eventually led him to explore positive psychology on his own. When he went looking online for resources on the subject, he found almost nothing. “There were no resources, no central place for the field,” he says. “As a student of this stuff, I found that unacceptable. ” So he built one. That blog became PositivePsychology.com.
PositivePsychology.com grew into a widely used platform for professionals and individuals interested in positive psychology and was ultimately sold to Eden Capital in New York in May 2023. His other company, Quenza, a software platform serving therapists and coaches, continued operating through all of it and remains part of his portfolio today.
“Two small-town boys from the Netherlands who started a blog in a Facebook group,” Fontane Pennock says, “and now we’re selling a business to a PE firm in Manhattan.”
That exit funded a new chapter. But his body had other plans.
Years before the sale closed, Fontane Pennock had bought an apartment in Amsterdam. Almost immediately, something felt wrong. “I couldn’t sleep there. I was constantly dehydrated, drinking water all the time, and I felt this persistent stress in my body that I couldn’t explain.” Doctors didn’t have answers. It took a long time before anyone connected the dots. According to Fontane, he later came to believe mold exposure in the apartment may have contributed to a range of health challenges. He describes experiencing ongoing symptoms, including stress, difficulty sleeping, and other health concerns that he says affected his quality of life. He also says that, for a period of time, he felt more comfortable staying in hotel rooms than in residential spaces. For a stretch of years, that’s where he lived.
He searched hard for help. More than fifteen regenerative health clinics across multiple countries. Hyperbaric oxygen therapy in Dubai. Stem cells, exosomes, chelation, stellate ganglion blocks, fecal matter transplants. He kept going because stopping wasn’t working either. “My health comes first,” he says now of his daily life. “I’m either at a clinic or doing something to take care of my body. Then I work in focused sessions whenever I need to or feel like it. There’s no 9-to-5.”
Fontane says two experiences stood out to him during his search for answers: HBOT in Dubai and another treatment he pursued in Portugal. According to Fontane, both experiences felt genuinely transformative to him.
But what stayed with him beyond his own recovery was what he describes as inconsistencies he encountered while researching clinics. According to Fontane, these included concerns about credentials, transparency and the availability of information about certain providers and treatments. “There’s no one checking,” he says. He believes patients dealing with complex or chronic health concerns can benefit from having access to clearer information when evaluating treatment providers.
Regenerated.com is Fontane Pennock’s answer to it. His platform launched in May 2026 as a directory designed to help patients research regenerative health providers across the United States. According to Fontane, his vetting criteria cover credentials, evidence, transparency, outcomes and integrity. He also says his team checks clinics against resources such as the federal National Provider Identifier registry and the Office of Inspector General exclusion list. Fontane says physician oversight is flagged on every listing and medical spas don’t qualify.
“I build platforms that help people with things I care about deeply,” Fontane Pennock says. “I don’t start with market analysis. I start with a problem I’ve personally experienced, and then I build the most useful thing I can for the people who share that problem.”
Regenerated.com is that. Built by the patient. For the patient.
