13 Nourishing Shampoos for Gray Hair to Help Maintain Your Silvery Strands

Gray doesn't have to mean drab.


Gray hair has come a long way in recent years. No longer a dreaded sign of aging, the silvery hue has become a fashion statement, with even women in their 20s and 30s welcoming the look with open arms — or even seeking it out.

Whether you’ve just started your transition into gray territory, or you’ve been embracing the color for years, you should be using the best shampoo for gray hair. Just as we switch up our shampoos and conditioners when we dye our hair blonde or red, we should be doing the same for our natural hue changes, too. 

Why does gray hair turn yellow? 

As we age, hair follicles produce less melanin, leading to gray hair. Yet not all gray hair is created equally. Something many women notice as they their hair begins to change color is brassiness, or a yellowish hue.

When it comes down to it, there are a bunch of factors that can be at play here. From medications and sun exposure to harsh water and hair-product build up, yellow-gray hair has many causes. Using a toning shampoo, also known as a purple shampoo, can make all the difference between mousy gray strands and shining, silver tresses.

Using Purple Shampoo for Gray Hair

Don’t let the name fool you: These shampoos, while pigmented with a very deep violet hue color, won’t actually deposit any purple into your hair (though we do know a great color-depositing conditioner that would!). Just as we learned in our childhood art classes, purple and yellow are complementary colors, meaning they sit across from each other on the color wheel. In essence, by using a purple toned shampoo, the purple pigments will neutralize any yellow that may appear in your hair.

The Best Shampoo for Gray Hair 

Graying hair isn’t merely about a color change: It’s a texture change, too. Hair becomes coarse and dry for many women as they go gray. This is why, when you’re shopping for the perfect cleanser, you should also be looking for formulas that put an emphasis on nourishing and hydrating. By picking up a shampoo that cares for both your color and your texture, you’ll be one step closer to the luscious, silver locks of your dreams. 

Ready to find the right shampoo for your gray hair? Whether your locks are box-dyed or natural, there’s a shampoo for you on our list. Keep scrolling for Woman’s World’s picks for the best shampoo for gray hair. 

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