Dollar Tree’s Viral Sephora Makeup Dupes Are ‘Perfection’—and the Whole Haul is Just $6.25 vs. $187
We especially love the $1.25 version of a $64 Tom Ford lip gloss!
Key Takeaways
- Dollar Tree offers impressive dupes of luxury makeup from Sephora—and beauty bloggers rave.
- The $1.25 Ioni brow duo offers the same matte, waterproof finish as a $25 pomade.
- The L.A. Colors highlighter is even cruelty-free—just like Selena Gomez's signature brand.
If you’d love to hit up Sephora for some retail therapy but worry your bank account can’t handle it, here’s a great idea: Save this story and head over to Dollar Tree instead. For less than $7 you can get a generous haul of Sephora dupes that we’re pretty sure will wow you. After all, the beauty community has put them to the test and says they compare nicely to Sephora products costing up to 51 times more. (Yes, 51 times more!)
We’re sharing 5 cosmetic finds we think deserve all the buzz they’re getting. Even if you don’t like something, the most you’re out is $1.25. And just so you don’t think we’re blind to Dollar Tree flaws, scroll to the bottom for one eyeshadow you’ll want to skip.
5 Dollar Tree Sephora dupes that are winning raves
At just $1.25 each, you can experiment with any or all of these (and in all the colors you like!).
The Anastasia Beverly Hills Dipbrow Pomade dupe
In side-by-side wear tests, Dollar Tree’s $1.25 Ioni Butter Bae Brow Duo Pomade has repeatedly demonstrated that its staying power and rich, matte pigmentation perform identically to the iconic Anastasia formula selling for $25 at Sephora. Yes, Ioni comes in a tube while Anastasia comes in a pot. But both are incredibly thick, intensely pigmented creams that dry down to a flat, waterproof and smudge-proof matte finish.
The Tom Ford Soleil Lip Blush Balm dupe
For lip color that’s customized to your body chemistry at any given moment, you can spend $64 for Tom Ford’s lip blush or $1.25 for Dollar Tree’s b.pure pH Color Changing Lip Balm. Both versions rely on the same color-morphing ingredient (red 27 dye), which reacts to compounds on your lips, transforming into a custom-toned color that is fun and uniquely flattering.
Kosas Soulgazer Lengthening Mascara + Lash Serum dupe
Another $1.25 winner, b.pure Serum Infused Mascara gets a lot of love in Facebook and TikTok beauty circles because it swaps traditional heavy waxes for peptides and vitamin E. This delivers dramatic “doll” lashes that lock tightly in place without smudging. It also helps strengthen lashes over time. And thanks to very similar active ingredients, you get the same effect as you’d get from $28 Kosas mascara and also that $25 GrandeMASCARA Conditioning Peptide Mascara.
Dior Lip Glow Oil Hydrating High-Shine Gloss dupe
Dollar Tree’s b.pure Hydrating Lip Oils come in sheer and tinted versions. Budget beauty forums rave about its plush doe-foot applicator, which is just like the one that comes with Dior’s gloss. Plus they say the Dollar Tree lip oil is incredibly thick, creating a cushion barrier on lips that very closely mimics what you get from Dior—but for $1.25 instead of $42.
Rare Beauty by Selena Gomez Positive Light Liquid Luminizer dupe
The packaging of L.A. Colors Ciao Bella Liquid Highlighter has a luxury look mirroring Rare Beauty’s luminizer. So it’s definitely meant to be a dupe. But it’s what inside the bottle that really counts—and for that, Dollar Tree’s version earns high praise. Devotees say its finely milled liquid formula delivers a perfectly dewy, high-shine glow for just $1.25. Oh, and like Selena’s signature line, L.A. Colors is a PETA-certified cruelty-free brand.
One dupe you probably want to pass on
The b.pure Shimmering Liquid Eyeshadow (a dupe for the Danessa Myricks Beauty Infinite Chrome Flakes at Sephora) looks gorgeous and holographic in the tube, but many reviewers note that it dries down completely flat and matte, losing its shimmer. It also tends to flake and clump.
The bottom line on Sephora dupes at Dollar Tree
Thanks to Dollar Tree, having fun with makeup doesn’t have to feel like a high-stakes gamble. Head to the beauty aisle, grab a few new items for your makeup bag and have a blast testing them out. Let us know which products you love the most in the comments!
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