Hank Williams Jr.’s Daughter Holly Williams brings Southern-Chic Decor to Dollar General—New Line Starts at $1
Get the "Southern charm" look for less! See our favorite $15 bedding and $3 finds from the collab
Key Takeaways
- Affordable Southern Style: Musician Holly Williams debuts a new home decor line.
- High-End Looks for Less: Snag floral bedding, dishware and decor, all priced $20 or less.
- Limited-Time Drop: The "xo Holly" collection is coming to Dollar General stores this spring.
Ready to give your home a gorgeous spring refresh without spending a fortune? Here’s some exciting news: Dollar General has partnered with musician Holly Williams, daughter of country music legend Hank Williams Jr. and the granddaughter of Hank Williams Sr., for a new home decor line—and the items start at just $1! From pillows and pitchers to oven mitts and sheet sets, the picturesque pieces will brighten any room. Keep reading to learn more about the new Holly Williams collection hitting stores and some of the beautiful items you will be able to purchase.
What is the ‘xo Holly’ by Holly Williams Collection?
The dollar store chain has partnered with beloved celebrities for years to launch special decor collections. Unlike product lines at other retailers, however, these releases are designed to be both stylish and affordable.
That’s certainly the case for the new “xo Holly by Holly Williams” collection created by singer-songwriter Holly Williams, where items are all $20 and under. Shoppers will be able to snatch up plates, tumblers, bedding and more with beautiful floral designs, pastel colors and just the right amount of Southern charm.
“Just like my songs tell stories of home and heritage, these products are an extension of that story. They’re about creating meaningful experiences and staying connected to the things that matter most,” Williams said in a press release. “When someone welcomes my collection into their home, I hope it creates a sense of comfort and authenticity—with a nod to Southern tradition.”
Wondering what stunning items are hitting stores? Find out more below about some of the highlights below!
The beautiful pieces you’ll find in stores
Throws and bedding

Stay cozy on chilly spring nights with plush throws—like this floral printed blanket ($12) that comes in blue and pink designs. You’ll also be able to snatch up affordable bedding in the same stunning patterns with 4-piece sheets sets that start at $15 for a full-sized mattress. There are also adorable pillows that would add a touch of beauty to any couch or bed!
Kitchen accessories

Give the heart of the home a charming refresh without breaking the bank. Look for eye-catching pieces like floral printed utensil caddies, oven mitts and ceramic measuring cups. One of the stars of the collection will certainly be the bread box that comes with a sturdy wooden lid!
Drinkware

From mugs to tumblers ($3), these new pieces give you a chance to sip your favorite drinks in style. Don’t miss the glass pitcher ($8) that features a stunning floral design or the mugs with fun phrases like “howdy” and “hey, good lookin.'”
Dishware

Your tablescape will be prettier than ever thanks to the xo Holly ceramic bowls, plates and serving platters. Each piece features baby blue trim and scalloped edges for a truly whimsical find. Pair them with the pastel tablecloth or placemats for a gorgeous display.
Home decor

For even more country charm, consider buying some of the new decor pieces. The collection includes dog bookends ($15), a serving tray, a clock and even picture frames. You’ll also be able to find small wooden tabletop pieces that start on the low end of the price range.
How to shop the Holly Williams Dollar General line before it sells out
If you’re excited to bring these amazing finds—and the rest of the collection—into your home, you won’t have to wait much longer. The xo Holly by Holly Williams products are rolling out to Dollar General stores across the country this month.
To see what products are available near you once they hit the shelves, visit the Dollar General website or myDG app. But don’t wait too long to buy your favorites—these items are only available for a limited time and are likely to sell out quickly!
Your home deserves to feel as beautiful and welcoming as you’ve always dreamed—and now you can make that happen without stretching your budget.
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