Stanley Drops ‘New Frequency’ Collection—Grab the Fun Colors and More Leakproof Tumblers!
Plus other recent launches from the brand that feature new designs and colors
If staying hydrated is one of your New Year’s resolutions, Stanley is more than ready to help you stay on track. The beloved brand recently announced its ‘New Frequency’ collection, featuring psychedelic color combinations and even more leakproof tumbler designs. It’s available now on Stanley’s website and other retailers, including Dick’s Sporting Goods and Scheel’s. Want to sip in style? Keep reading to learn more about the tumblers and other new Stanley launches to add to your collection.
Stanley’s ‘New Frequency’ collection
On December 26, 2024, Stanley launched two new colors—Periwinkle Shimmer and Rose Petal Shimmer— as part of its latest New Frequency collection. These were officially launched at Dick’s Sporting Goods and Scheel’s and are now available on Stanley’s website.
Since then, the New Frequency collection has been expanded to feature more colors, including Coastal Teal Motion, a cool blue, and Rose Petal Motion, a warm pink. Scheel also offers Magenta Hyper Stripe and Jadeite colors for this collection.
Stanley says, “The New Frequency Collection features cool iridescent tones of rose and periwinkle and two exclusives for a New Year glow. Organic patterns in ocean blues and soft sherbet bring a fresh energy inspired by the motion and flow of your days. With a focus on harmony and self-care, stretch forward with hydration that fits your intentions.”
Tumbler options in the ‘New Frequency’ collection
Stanley’s latest colors are available for the Quencher Tumblers in 40-oz, 30-oz, or 20-oz varieties. You can also buy the new leakproof ProTour Flip Straw Tumbler in a 40-oz or 30-oz cup. Like other Stanley collections, some products are only available in select colors, while others are offered in all the new shades. The collection retails for $30-$45.
Stanley’s Valentine’s Day collection
Stanley is starting 2025 with a bang. After the success of their Scarlet Tinsel Tumbler for Christmas and the ‘New Year, New You’ collection for the new year that they launched at the end of 2024, Stanley is gearing up to celebrate Valentine’s Day.
The Valentine’s Day collection is available only at Target and is out for a limited time. The cups are pink or red and adorned with hearts on the upper half. These specific colors are offered in all three sizes in the Quencher style. Stanley unveiled the launch on Instagram with the caption, “Roses are red, violets are blue, and we have new Valentine’s Quenchers for you. Now available exclusively @target!”
Celebrate the Lunar New Year with Stanley
It’s only January, but Stanley isn’t quite done rolling out new colors and designs. On January 7, the brand unveiled a unique tumbler for the Lunar New Year. 2025 is the year of the snake and people under that Chinese zodiac sign are expected to be prosperous and lucky.
Stanley put its own spin on the Chinese zodiac with its limited edition quencher. The 30 or 40-oz. tumbler is a bright shade of red with a gold snake and scales design on one side of the cup. You can purchase this from Stanley’s website.
While fans are excited about the Valentine’s Day cups, they seem to be less than thrilled about the snake design.
“Would of been cool if the snake was more visible and maybe went around the cup. Marked safe from this one lol. Low key wonder who from the designing team looked at this and said ” YES,” one person commented.
Another person wrote, “The design is not even wrapped around the cup. The design doesn’t justify the price.”
Where to shop Stanley’s latest drops
Stanley’s New Frequency collection is available now through their website, Dick’s Sporting Goods, and Scheel’s. Valentine’s Day tumblers can be found at Target, while the Lunar New Year cups are exclusive to Stanley’s website.
Whether you’re collecting the latest designs or gifting a loved one, these fresh tumblers ensure hydration stays stylish all year long.
Conversation
All comments are subject to our Community Guidelines. Woman's World does not endorse the opinions and views shared by our readers in our comment sections. Our comments section is a place where readers can engage in healthy, productive, lively, and respectful discussions. Offensive language, hate speech, personal attacks, and/or defamatory statements are not permitted. Advertising or spam is also prohibited.
