Joanna Gaines’ Dreamy Magnolia Picnic Collection Is Here—Plus Affordable Target Alternatives
From striped blankets to woven baskets, the 'Fixer Upper' star's new collection is picnic perfection—and her Target line is worth checking out too!
Key Takeaways
- Joanna Gaines' Magnolia is rolling out a summer picnic collection.
- Shop picnic baskets, blankets and more for your next summer outing.
- Plus, check out lower-cost alternatives part of her Target Hearth & Hand line.
Over the years, Joanna Gaines has cemented herself as a home-decor icon. Whether she’s showing off her vision alongside her hubby on her hit television show Fixer Upper or creating her popular Hearth & Hand home collection at Target, it’s safe to say she knows a thing or two about sprucing up your home—and this summer, she’s taking her talents to the outdoors with her Magnolia summer picnic collection (available online or at her boutique in Waco, Texas). From baskets to blankets and pillows, you can build your perfect day under the sun. And if this latest drop is a bit out of your budget? Check out a few alternatives from Joanna Gaines’ Target summer lineup, with picnic must-haves starting at $25.
Pack your picnic in style this season
Whether you’re headed to the beach, the park or even your backyard, Magnolia has a handful of outdoor essentials for your perfect picnic. The Striped Beach & Picnic Blanket ($119) stands out with its charming white and yellow stripes. Plus, the charming tassels lining the edges give it an extra bit of character. And what’s a picnic without a picnic basket? The Handwoven Picnic Basket with Striped Liner ($84) is a cute-as-can-be carrier that’s perfect for snacks, sandwiches, beverages and beyond. Plus, keep clean with the Meadow Check Napkin ($32 for 4), complete with a summery checkered pattern. And if you find yourself sitting in a grassy spot to keep comfy, rest any wobbly objects like glasses or bottles on the Solene Woven Scalloped Tray ($38).
Joanna Gaines Target summer essentials

In addition to Joanna Gaines’ new Magnolia picnic collection, she and Chip offer plenty of affordable summer must-haves via their Hearth & Hand collection at Target. Their Woven Picnic Basket is easy to transport, spacious, and costs only $50. Plus, get cozy on the Oversized Picnic Blanket, $40 at Target. Finally, keep picnic drinks cool by popping them in the Soft Sided Cooler ($25)—it’s the perfect way to store a chilled beverage.
Whatever your budget might be this summer, Joanna Gaines has you covered for your next outdoor outing.
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