Premier Protein Teams Up With Milk Bar to Launch a Line of Protein-Packed Desserts

Your afternoon snack just got sweeter! Premier Protein, a leading brand of protein drinks and snacks, is committed to making your mid-day treat as delicious and nutritious as possible. That’s why it’s partnering with the iconic Milk Bar team to bring you protein-packed treats this August. 

“As a mom, business owner, and eternal dessert lover, I’m always looking for ways to fuel my day without sacrificing deliciousness,” said Christina Tosi, founder of Milk Bar, a treat shop that has been putting a fresh spin on familiar flavors since 2008, in a release.

Milk Bar was founded 15 years ago by James Beard and award-winning pastry chef Tosi and has developed a devoted fanbase in the fifteen years since. Named one of the most innovative companies in the world by Fast Company in 2022, Milk Bar is available across 12 bakery locations in New York, LA, Washington, D.C., Las Vegas and Seattle. It ships treats nationwide and most recently launched a line of grocery products.

“That’s why I’m so excited to team up with Premier Protein on this delightfully unexpected yet truly crave-worthy collaboration, proving you really can have your cake and eat it too,” Tosi added.

Meet the new high-protein desserts

The fresh flavors will be available at the New York, LA and Washington, D.C. Milk Bar flagship locations and for delivery in those cities on DoorDash, UberEats and GrubHub. 

“At Premier Protein, we believe that a health and wellness journey shouldn’t mean compromising flavor. That’s why we’ve partnered with Milk Bar, whose creativity and impressive flavor innovation we’ve long admired, to bring to life a delicious menu made with some of the most popular products in our portfolio,” said Amy Larek, Senior Director of Marketing at Premier Protein, in a release. 

Blueberry Pancake Super Cookie

The Blueberry Pancake Super Cookie packs 10g of protein in every chewy cookie, thanks to Premier Protein’s Vanilla 100% Whey Protein Powder. With tart blueberry and decadent maple notes, this cookie can satisfy any sweet craving, without sacrificing nutrition. In addition to popping up in four Milk Bar locations, the cookies will be available for nationwide shipping at milkbarstore.com.

Mega Milkshake Caramel Cake

The Mega Milkshake Caramel Cake is a soft sponge cake made with Premier Protein Vanilla 100% Whey Protein Powder and topped with a rich caramel drizzle. For a decadent protein experience, grab a High Protein Shake of your choosing and pour it over the top for a gooey, protein-packed cake!

Power-Packed Tiramisu Truffle

By popular demand, the Milk Bar team is making the tiramisu treat a reality! With a rich mascarpone filling inside a coffee-flavored truffle base that’s been soaked in a Premier Protein Café Latte High Protein Shake, each truffle features a creamy protein-packed core and dark chocolate shell. The truffle is finished with Premier Protein Chocolate 100% Whey Protein Powder dust and delivers a rich coffee flavor and decadent chocolate coating. 

Nurses can get them for free!

And there is even more to celebrate! Premier Protein’s “Shakes for Shifts” initiative, a program aimed at taking care of those who take care of us, is calling all nurses! 

Nurses can now enter for a chance to win a Premier Protein x Milk Bar delivery straight to your unit! “Because long shifts deserve a sweet treat powered by protein. Lucky winners will be randomly selected throughout the month – registered nurses with an active license only! Or show your ID at any Milk Bar location to receive an extra 20% discount,” the release said. “This promotion will run all month long!”