These Kroger Beauty Dupes Rival Higher End Skin Care and Hair Products for a Fraction of the Cost
They even have a dupe for a wildly popular $40 sunscreen
You’ve heard of drugstore dupes, you’ve heard of TikTok dupes, but have you heard of grocery store dupes? Well, thankfully for us, they’re abundant, and hiding in plain sight. Some of your favorite grocery stores have dupes for your favorite high-end products for a fraction of the cost—and one of those stores is Kroger. The nation-wide grocery chain doesn’t just have your favorite foods and drinks, they have plenty of good quality, affordable beauty products as well. They’re easily accessible and will save you dozens of dollars. Keep reading for the best Kroger beauty dupes to pick up on your next grocery shopping trip.
Are Kroger beauty products good?
There’s a certain narrative around the price of a product equating to the quality of a product. Some think that for a product to be “good,” it should be more expensive, and that if a product is inexpensive, it must not be good quality. This just simply isn’t true.
Many brands spend hundreds of thousands to millions of dollars on marketing and packaging. This can cause them to price their products at a higher price point to pay for this luxe design. You could have two moisturizers, for example, with the exact same ingredients at completely different prices because the more expensive one looks more “aesthetic.”

This is why it’s important to pay attention to the ingredient list when it comes to choosing the best beauty product for you. Most of your favorite higher-end beauty products have a comparable product with the same ingredients at a lower cost. Simply checking the label of a product is key.
As far as specifically Kroger beauty products, they have quite a few skin care and hair products that have great ingredients and formulas for an affordable price.
7 Kroger beauty dupes that rival popular competitors
Keep reading for the best Kroger beauty dupes from skin care favorites to hair care.
Kroger Foaming Face Wash With Ceramides + Hyaluronic Acid

One of the most popular skin care brands is CeraVe, which is known for their ceramide blend that helps restore the skin barrier. Well, Kroger has a dupe for CeraVe Foaming Facial Cleanser, and this is Kroger Foaming Face Wash With Ceramides + Hyaluronic Acid. Both formulas have three ceramides and hyaluronic acid, which will give you soft, moisturized skin. The main difference between the two is that the CeraVe version also has niacinamide, and is slightly more expensive.
Simple Truth Organic Honey Vanilla Moisturizing Lip Balm

Burt’s Bees is known to be a leader in the lip balm category, but did you know Kroger has an almost exact dupe? Simple Truth Organic Honey Vanilla Moisturizing Lip Balm is said to be a dupe for Burt’s Bees thanks to both having organic beeswax. Lips will feel oh so soft thanks to Simple Truth Organic’s blend of sunflower oil, coconut oil and cocoa butter.
Kroger Hydrating Facial Moisture Water Gel

A gel-based moisturizer not only feels so good on skin (tip: store it in the refrigerator for an extra cooling effect), but it’s great for those whose skin can’t handle thick moisturizers or creams. And luckily, Kroger has a dupe for one of the most beloved gel moisturizers, Neutrogena Hydro Boost Water Gel, and that is Kroger Hydrating Facial Moisture Water Gel. Both formulas are made with hyaluronic acid and have a similar lightweight, gel texture. Kroger’s version will save you a few bucks while giving you the same hydrated skin.
Kroger Moisturizing Body Cream for Normal to Dry Skin

Your body needs moisture, too! Kroger Moisturizing Body Cream for Normal to Dry Skin is a dupe for CeraVe Moisturizing Cream. It’s nourishing on dry skin that we tend to run into in the winter, and is made with ceramides and hyaluronic acid. The result? Skin is left hydrated and baby-soft.
Kroger Sunscreen Invisible Gel SPF 40

Kroger even has a dupe for Supergoop Unseen Sunscreen, one of the most popular sunscreen brands out there. Try Kroger Sunscreen Invisible Gel SPF 40, whose active ingredients compare to Supergoop’s version, and will save you almost $30.
Kroger Shimmer Sunscreen 40 SPF

If you prefer Supergoop’s tinted sunscreen version—Supergoop Glowscreen—you need to try Kroger Shimmer Sunscreen 40 SPF. This will also save you nearly $30, and give you a beautiful, gorgeous glow while protecting your skin from harsh UV rays.
Kroger Biotin & Collagen Shampoo

As for hair care, Kroger Biotin & Collagen Shampoo is said to be a dupe for OGX Thick & Full Biotin & Collagen Shampoo—and it costs just $4.59. It’s made to help volumize and thicken hair thanks to its biotin, collagen and wheat protein complex.
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